Contact
Tell me about your business and the result you want to change.
Have a search challenge?
Let’s make
the next move clear.
Tell me where your business is today and what you want to improve — from AI visibility to direct bookings.
Prefer email?
shaunhuy.work@gmail.comA little context helps me understand your project. Fields marked * are required.
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07 / Useful answers
Before we work together
What does GEO mean for a hotel?
Generative Engine Optimisation is work aimed at increasing the likelihood that your property is accurately represented and recommended in AI answers. For a hotel, that means improving the information available about the property and its suitability for particular guest needs.
Do you work on SEO and GEO together?
Yes. I plan them together because website accessibility, useful content and accurate brand information support both. The scope depends on your starting point and the problems we identify.
Can GEO increase direct bookings?
Direct bookings are the commercial goal. To assess whether the work contributes, we need to follow discovery through to website visits and confirmed reservations. An increase in AI mentions alone does not establish an increase in bookings.
Can you guarantee that AI will recommend my property?
No. Recommendations vary by question, platform and context. I can identify gaps, improve the evidence supporting your property and measure changes across an agreed set of guest needs.
Can you work with our existing marketing team or agency?
Yes. An advisory engagement can support your existing team. We agree who owns strategy, implementation, approvals and reporting so recommendations have a clear path into action.
How do we start?
Send me your property’s website, your priority market and the problem you want to solve. I’ll use that context to discuss a suitable scope with you.